Pharow automatically enriches your CRM using a waterfall approach across multiple data providers, ensuring maximum data coverage and accuracy by querying the best source for each specific data point you need.
Pharow solves the common problem of incomplete CRM data by implementing intelligent waterfall enrichment that cascades through multiple data providers until it finds accurate information. Rather than relying on a single data source that might have gaps, Pharow knows which providers excel at specific data types and geographies, querying them in optimal order to maximize coverage while minimizing costs. The platform continuously monitors your CRM for incomplete or outdated records, automatically triggering enrichment workflows to fill in missing emails, phone numbers, job titles, company information, and more. Real-time enrichment ensures new leads are complete from the moment they enter your system. The platform provides transparency into data sources and quality, so you understand where information comes from and can trust its accuracy. For sales ops and RevOps teams managing CRM data quality, Pharow provides automated enrichment that actually works.
Key Features:
- Waterfall enrichment: Query multiple data providers in intelligent order for maximum coverage
- Continuous monitoring: Automatically detect and enrich incomplete CRM records without manual triggers
- Real-time processing: Enrich new leads the moment they enter your CRM for immediate completeness
- Source transparency: See exactly where each data point comes from for quality assurance
Who It's For: Pharow is perfect for sales ops and RevOps teams responsible for CRM data quality. It's ideal for organizations struggling with incomplete contact data, teams using multiple data providers, and companies who want automated enrichment without manual intervention.
Pharow keeps your CRM automatically enriched with the best data available.
