Owler aggregates business news, competitive intelligence, and company insights into a crowdsourced platform that helps sales teams stay informed on target accounts, track competitors, and discover opportunities through real-time alerts and community-contributed data.

Owler combines professionally curated data with community contributions to create comprehensive company profiles covering news, funding, leadership changes, acquisitions, partnerships, and competitive movements. Sales teams use Owler to monitor target accounts for trigger events like executive changes, funding announcements, expansion plans, and strategic initiatives that create buying opportunities. The platform's community-sourced model means you often get insights faster than traditional data providers, with users contributing information about private companies that may not be widely reported. Owler tracks millions of companies worldwide with profiles including revenue estimates, employee counts, competitive landscape, top executives, and recent news. You can follow specific accounts to receive daily digests of relevant news and updates, ensuring you never miss important developments at key prospects. The competitive intelligence features let you track how your prospects compare to their competitors, which markets they're expanding into, and which companies they're acquiring or partnering with. Owler's news aggregation pulls from thousands of sources to surface the most relevant articles, press releases, and announcements about companies you care about. For account-based sales teams, Owler provides an efficient way to stay current on dozens or hundreds of target accounts without manually monitoring news for each one. The platform integrates with CRM systems to automatically log news and updates to account records.

Key Features:

  • Real-time company news: Aggregate news, press releases, and announcements from thousands of sources
  • Trigger event alerts: Get notified when target accounts have funding, leadership changes, or major announcements
  • Competitive intelligence: Track how prospects compare to competitors and monitor competitive movements
  • Community-sourced insights: Access data and insights contributed by a community of business professionals

Who It's For: Owler is perfect for account-based sales teams who need to stay informed on target accounts and competitive landscapes. Account executives use it to prepare for calls with recent company news, SDRs identify trigger events for timely outreach, and sales leaders monitor competitive threats and market movements in their space.

Owler keeps you informed on target accounts and competitors with real-time alerts and comprehensive business intelligence.

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