TechTarget Priority Engine

TechTarget Priority Engine identifies technology buyers actively researching solutions across TechTarget's network of 140+ enterprise technology media sites, delivering both contact-level intent data and verified contact information for prospects in buying mode.

TechTarget operates the largest network of enterprise technology media properties where IT decision-makers consume content about infrastructure, security, software, and technology solutions. Priority Engine tracks this content consumption at both the account and contact level, showing you exactly which individuals from which companies are researching specific technology topics. Unlike account-level intent data, Priority Engine provides contact names, titles, and email addresses for the actual people doing the research, letting you reach out to the right stakeholders with context about their interests. The platform scores accounts and contacts based on research activity intensity and recency across thousands of technology topics. You can identify accounts early in their research phase and nurture them through their journey, or jump on hot accounts showing late-stage evaluation behavior. Intent data updates daily and integrates with your CRM and marketing automation to trigger personalized outreach. Priority Engine also includes content syndication capabilities to capture leads actively downloading whitepapers, reports, and other content related to your solutions, combining intent signals with lead generation.

Key Features:

• Contact-level intent: See specific individuals researching topics, not just anonymous account-level signals
• Enterprise technology focus: Track intent across 140+ specialized IT and technology media properties
• Verified contact data: Get email addresses and phone numbers for prospects showing active intent
• Content syndication: Generate leads through targeted content distribution to in-market prospects

Who It's For: TechTarget Priority Engine is designed for technology vendors and IT service providers selling to enterprise and mid-market accounts. It's especially valuable for companies selling infrastructure, security, software, and technology solutions where reaching technical decision-makers early in their research process drives better outcomes.

TechTarget Priority Engine delivers contact-level intent from technology buyers actively researching solutions.