Clay transforms data enrichment from a single-source limitation into a waterfall of 75+ providers, automatically finding the freshest, most accurate contact and company data while letting you build sophisticated prospecting workflows without code.

Clay revolutionizes how sales teams approach data by letting you query multiple enrichment providers in sequence, dramatically improving data coverage and accuracy. The platform automatically cascades through your selected data sources until it finds the information you need, whether that's a verified email, direct dial phone number, or specific company attributes. You can build complex workflows that combine data enrichment with AI-powered research, personalization, and outreach generation, all in a spreadsheet-like interface that's intuitive for non-technical users. Clay integrates with every major data provider, CRM, and sales engagement platform, letting you create end-to-end prospecting workflows that go from building lists to sending personalized emails without switching tools. The platform's AI capabilities can research prospects, extract insights from websites, generate personalized messaging, and more, making it a complete prospecting workspace.

Key Features:

  • Waterfall enrichment: Query 75+ data providers in sequence to maximize coverage and accuracy
  • No-code workflows: Build sophisticated prospecting automation in a familiar spreadsheet interface
  • AI-powered research: Use AI to gather insights, extract data from websites, and generate personalization
  • Universal integration: Connect to every major data provider, CRM, and sales tool in one workspace

Who It's For: Clay is perfect for GTM teams who want maximum flexibility in their prospecting workflows. It's ideal for teams frustrated by data coverage gaps, power users who want to build custom automation, and companies looking to consolidate multiple data sources.

Clay gives you the best data from every source in one powerful workspace.

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