Badger Maps helps field sales reps maximize productivity by optimizing daily routes, visualizing customer territories on interactive maps, and providing instant access to account data while on the road, eliminating wasted drive time and enabling more face-to-face meetings every single day.
Badger Maps transforms chaotic field sales days into optimized revenue-generating routes by automatically plotting your customers and prospects on a map, then calculating the most efficient path to visit multiple locations while minimizing drive time and fuel costs. The platform integrates with your CRM to pull customer data, contact information, account history, and notes directly into the map view, so you can see everything you need about each account before arriving without switching between systems or flipping through papers. You can prioritize accounts based on revenue potential, deal stage, or last contact date, then let Badger Maps build intelligent routes that maximize high-value visits while fitting your available time window. The mobile app provides turn-by-turn navigation, automatically logs check-ins and meeting notes back to your CRM, and enables quick add-on visits to nearby prospects when meetings end early or appointments cancel, ensuring every minute in the field drives pipeline. Badger Maps includes territory management tools that let sales managers visualize rep coverage, identify gaps, balance workloads, and plan expansions based on geographic opportunity density and competitive presence. The platform tracks activity metrics like meetings completed, miles driven, and accounts visited to measure field productivity and identify coaching opportunities. For outside sales teams tired of wasting hours on inefficient routes and disorganized territory coverage, Badger Maps delivers structure, efficiency, and more selling time.
Key Features:
- Automatic route optimization: Build efficient multi-stop routes that minimize drive time and maximize customer visits
- CRM integration and data sync: Access account details, history, and notes directly in map view with automatic activity logging
- Territory visualization: See customer distribution, coverage gaps, and opportunity density across your geography
- Mobile-first design: Navigate routes, log meetings, and update accounts from iOS or Android while in the field
Who It's For: Badger Maps is built for outside sales reps and field sales teams who spend significant time driving between customer locations. Pharmaceutical sales reps use it to maximize doctor visits, distribution sales reps optimize delivery routes and prospecting stops, and field service teams balance customer appointments with new business development opportunities across their territories.
Badger Maps turns inefficient field sales routes into optimized revenue-generating days.
